Peugeot will be present at the Shanghai Motor Show 2011 with a series of interesting new features, including the new Peugeot 508 China and a concept car unpublished. The objective of the French manufacturer is to introduce a new model every year on the market in the Asian country in order to strengthen its presence in this strategic region: China is in fact the first car market worldwide and all major manufacturers International are working on ways to attack him effectively, beating the competition.
The presentation of the Peugeot 508 China comes about a month and a half since the introduction of the European sister of this car. The Chinese launch of the car is particularly important for the brand, and because a 508 will be manufactured and sold on two major country in Eastern Europe, and because the model is strategic for the company's expansion in China in parallel with the introduction of the Peugeot 3008 and Peugeot RCZ .
The range of the Lion dedicated to the Chinese market already includes Peugeot 207 two and three volumes, Peugeot 207 CC, Peugeot 308 SW and CC and Peugeot 408 . The objective of the French manufacturer is to sell 200,000 cars in China in 2011.
The other important new Peugeot in Shanghai is a concept car designed to 100% in the country and intended solely to this market. Made entirely from China Tech Center in Shanghai, the prototype is a crossover with luxury four-wheel drive . It has a hybrid petrol engine and symbolizes the brand's intention to expand its activities with cars designed specifically for the most promising markets.
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